Here at Manuka Honey of NZ we’ve partnered with many genuine and passionate New Zealand producers of all things Manuka Honey.
Manuka Honey is loved all around the world, but genuine Manuka Honey is only produced here in clean, green New Zealand. But what does the Manuka Honey Industry look like and how is Manuka Honey produced? Here is our guide to the New Zealand Manuka Honey industry.
Manuka Honey has many unique wellness properties that sets it apart from other honeys. Not only is Manuka Honey enjoyed as a natural sweetener but it’s also used in many immune, wellness, skin, beauty and first aid products and supplements. And not just for people, but for pets and animals too.
The NZ Government has strict regulations around the production and labelling of New Zealand Manuka Honey.
MPI have also created an official definition for both mono floral and multifloral Manuka Honey to make quality expectation transparent for both industry and consumers.
These standards apply for exported Manuka Honey. If you’re enjoying Manuka Honey in New Zealand make sure your chosen Manuka Honey states that it’s genuine New Zealand Manuka Honey.
In 2018 the value of New Zealand Honey exports was over $350 million, growing at over 19% each year. Around 70-75% of New Zealand Honey export value is thought to be from Manuka Honey.
COVID-19 in 2020 has seen global exports of Manuka Honey boom, with people wanting to make the most of natural ways to improve their health and wellness. Manuka Honey has some unique health properties that that made it desirable for people all around the globe as well as being a natural alternative to sugar and artificial sweeteners.
Many of the brands we partner with on Manuka Honey of NZ have taken extensive measures to make sure you’re getting the very best, original, pure Manuka Honey. Unfortunately, due to a lack in international Manuka Honey standards, loop holes created opportunities to counterfeit Manuka Honey. This is why you can trust Manuka Honey from New Zealand. Here are some measures taken by the government and brands to counterfeit proof honey produced in NZ.
The NZ Government has strict regulations to ensure it is clear and transparent for the consumer to see where their Manuka Honey was made. It even goes as far as stipulating what words can and cannot be used on the honey labels. Words such as Antibacterial, Antibiotic, Activity, Healthy, Medicinal, Medical or Active cannot be used to describe the product.
We are passionate about Manuka Honey and have done the hard yards researching and sourcing these great Manuka Honey products so you don't have to. We only partner with brands we trust and brands that 100% stand behind their products. There is no middleman. We support the little brands as much as the big brands, because we know that when it comes to premium Manuka Honey it’s the love for bees that matters.